If you are a small or solo business, you might think this is not for you. However, if you ever hire staff or even outsource tasks to a vertical assistant, having ” the way you always do it” documented can save time and hassles. What happens when you have an unexpected peak in workload and want to outsource quickly? Or what if you are ill?
If you are a small business, you don’t have to act as if you are a government department and document every aspect immediately . Start with the things you are most likely to want an employee or virtual assistant to do. For many of us, a staff member would not make IT purchases but may do social media posts on your behalf.
A social media policy might be a good place to start. What platforms do you use? What rules do you want to follow? I would strongly recommend one saying you abide by the law of the country in which you are based, including protecting client privacy and saying you treat all people with respect. Reserve the right to delete public comments that do not comply and then if some person comments on your post advocating violence or hate or publishing illegal material, you are well within your rights to delete their content. What about confidentiality within your business? What do you want to share and what is ” commercial in confidence” ? Can you think of anything else you would tell a virtual assistant or new staff member if they were looking after your social media? What are you going to allow to do what?
If you have answered these questions, you have a social media policy! Congratulations! What other aspects of your business would it be helpful to document?